Make every message personal — powered by real data.
Customer.io only pays off when it's fed clean, real-time first-party data and mapped to your real lifecycle. We architect the data, migrate your journeys, and get personalized email, SMS, push and in-app messaging live — without losing history.
Customer.io is only as good as the data behind it.
The platform can segment millions of events instantly — but only if events are modelled well and piped in reliably. Most teams stall on the data layer, botch a migration, or ship generic blasts that don't move retention.
Weak data foundation
Events arrive incomplete or inconsistent, so segments are wrong and personalization can't be trusted.
Risky migrations
Moving off Klaviyo, Braze or Iterable means journeys, templates and history — one wrong step drops live campaigns.
Generic blasts
Batch-and-blast sends ignore behaviour and lifecycle stage, so engagement and repeat orders flatline.
A messaging engine wired to real customer data.
Data model & event design
A clean first-party event and attribute schema so segments and triggers fire on data you can trust.
Source integrations
Customer.io wired to your product, warehouse, Mixpanel and billing for real-time, reliable data in.
Migration from your old tool
Journeys, templates, segments and history moved off Klaviyo, Braze or Iterable — nothing lost, no downtime.
Lifecycle journeys
Onboarding, activation, replenishment and win-back flows across email, SMS, push and in-app.
Segmentation & personalization
Behavioural and RFM segments so every message matches lifecycle stage and intent — not a blast calendar.
Testing & optimization
A/B tested subject lines, offers and send times, measured against revenue per recipient and repeat orders.
A proven path onto Customer.io.
Audit & data model
We map your lifecycle, define the event schema, and plan the migration scope.
Integrate & pipe data
Wire real-time first-party data into Customer.io from product, warehouse and billing.
Migrate journeys
Rebuild and QA every automated journey and template so nothing drops on cutover.
Launch & optimize
Go live, train your team, then test and expand journeys against retention and revenue.
Teams we moved onto Customer.io.
We migrated 21 automated journeys from Klaviyo to Customer.io, rebuilding each flow so their engagement strategy carried over intact — without losing history or pausing live campaigns.
Alltroo, a fundraising platform that has raised $2M+ for 50+ charities, partnered with us to migrate to Customer.io — using first-party data for personalized donor journeys across email, SMS, push and in-app.
For a hyperlocal creator-marketing platform, we built a modern stack pairing Mixpanel with Customer.io — enabling automated, real-time communication flows and scalable creator and brand engagement.
Data people who happen to run your messaging.
Most agencies send campaigns. We build the data foundation first — so Customer.io fires on accurate, real-time behaviour — then run the lifecycle programs that drive repeat orders and retention.
Data foundation first
We fix the event and attribute model before a single campaign, so personalization is accurate.
Migration specialists
Proven moves from Klaviyo, Braze and Iterable — journeys and history preserved.
Multi-channel from day one
Email, SMS, push and in-app orchestrated in one journey, not bolted on later.
Tied to retention & revenue
Every flow is measured against repeat orders, LTV and revenue per recipient.
We stay on
A dedicated team that expands journeys and keeps the data healthy as you grow.
See a Customer.io lifecycle program come to life.
From data model and segments to live journeys — how we build the email, SMS and push flows that drive repeat revenue.
Reading on lifecycle marketing.
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Case studyHow Australian Sports Camps grew revenue 15% with automation
The email and SMS flows that turned one-time bookings into repeat camps.
6 min readThe five lifecycle flows every eCom brand should run first
Welcome, post-purchase, replenishment, win-back and browse abandon — in priority order.
7 min readGetting your data model right before your first journey
Events, attributes and identity choices that make Customer.io segments reliable.
5 min readTake the playbooks with you.
Lifecycle flow map template
Plan every trigger, delay and channel before you build.
Get template →Customer.io launch checklist
Data, deliverability and consent checks before going live.
Download →Email + SMS playbook for repeat orders
Message timing and offers that move customers to order two.
Download →Retention revenue calculator
Estimate the revenue from lifting repeat-purchase rate.
Open →Migrate clean. Message personal.
Book a 15-minute call and we'll map your data model, migration plan, and the lifecycle journeys Customer.io should run first.
Plan my Customer.io rollout →