1 Nov 2023, Singapore Mixpanel, a renowned event analytics service firm, announced Optiblack as its Rookie Partner of the Year for APAC for the year 2023.
At its annual APAC Partner summit, Mixpanel united with its entire Asia-Pacific region partner ecosystem and reinforced its relationship with its partners. The company also gave awards to four partners, including Optiblack, applauding their efforts and dedication toward their respective companionships.
Mixpanel recognized Optiblack as its ‘Rookie’ Partner of the Year for APAC (Asia-Pacific region), given that their partnership is just a year old. Optiblack partnered with Mixpanel as its solutions partner in 2022. Ever since it has been helping its clients in India and across APAC bring the most out of the powerful product analytics provided by Mixpanel.
“We love our partnership with Mixpanel and are excited to receive this award. From day 1 they have empowered us in giving us the platform to collaborate and work with their clients to drive growth. Optiblack highly values the partnership with Mixpanel'' Vishal Rewari, CEO at Optiblack
What led Mixpanel to this decision is Optiblack’s dedication and hyperactiveness, customer centricity towards their collaboration from the get-go. Optiblack has since become one of the top performing partners in the region that has done 20+ implementations.
“Working with Vishal and the Optiblack team has been fantastic and his commitment to helping clients not only get the highest ROI out of our platform but also to teaching and enabling clients to self-serve data insights has been a game changer for us in the APAC market.”, Edward Kong, Head of Global Partnerships at Mixpanel
Apart from implementation, Optiblack provides setup, implementation support, training, continuous support, and growth assistance post-implementation and works with Product leaders to convert data to revenue. All of which are critical in helping Mixpanel customers succeed.
About Optiblack
Optiblack is a digital product growth firm that works with product leaders to transform data to dollars. Optiblack has worked with 40+ firms, managed 12M+ users and drove $5M+ in impact. We are trusted to deliver by some of the world’s best-known brands such as Shipyaari, Maxxton, Blenheim Chalcot, Australia Sports Camps to drive their SaaS growth and development.
Visit www.optiblack.com
About Mixpanel
Mixpanel is a self-serve event analytics platform that helps companies get insights into how their customers are interacting with their digital products and companies. With real-time charts and powerful visualizations of customer interaction data, teams can easily analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.
Mixpanel serves over 8,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, and Singapore. For more information, visit: www.mixpanel.com.