Turn data
into dollars.
If you have 500+ paying customers, analytics split across 3+ tools, and every data question costs 2+ weeks of engineering — we rebuild it around your paying accounts and get self-serve, trustworthy dashboards live in 2–6 weeks.
The questions that cost you two weeks of engineering, every time.
"Which accounts are about to churn — and why?"
"What actually drives a free user to convert?"
"Where are paying customers getting stuck?"
"Which features move retention, which don’t?"
"What’s our real revenue per segment?"
"Is this campaign bringing quality users?"
Every signal about your paying customers, in one place.
We pull data from 200+ sources — product, billing, CRM, support, marketing — and unify it around the accounts that actually pay you.
customer
model
Three stages from raw data to real dollars.
Each stage builds on the last. Most teams reach self-serve dashboards inside the Establishment stage — in 2 to 6 weeks.
Establishment
Foundations that make data trustworthy and self-serve.
Operationalize
Turn the foundation into daily decisions across teams.
Scale
Compound the advantage into profit and growth.
Every team, answering its own questions.
What data leaders say.
2× Mixpanel Partner of the Year
"Optiblack helped us decide the right ICP to go after for our go-to-market and built our entire data stack."
"We improved our trial rates by 20% in one week after working with Optiblack, leading to an increase in paid users."
"Now we look at data every day to make business decisions. Personally, the data is how I start my week."
How the engagement runs.
Exploration call
A 15-minute discovery on your stack, top use cases, and where decisions stall today.
Scope & onboard
We map sources, define the metrics that matter, and stand up your dedicated team in days.
Ship & operate
Dashboards go live in 2–6 weeks. Data stays on your platform; we run and extend it as you grow.
Get trustworthy dashboards live in weeks.
We'll look at your current stack and show you the fastest path from fragmented data to self-serve answers.